1st Call for Papers WEBCENTIVES'09

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1st Call for Papers WEBCENTIVES'09

Tim 'avatar' Bartel
===================================

1st Call for Papers WEBCENTIVES'09

1st International Workshop on Motivation and Incentives on the Web

Located at the 18th Int. World Wide Web Conference WWW2009

April 20 - 24, 2009, Madrid, Spain

http://webcentives09.sti-innsbruck.at/

Submission deadline for full papers: March 1st, 2009 (12.00 AM, GMT)

===================================

Content
-----------------------------------

The Web 2.0 movement has brought a new generation of usability and
socio-technical change to the Web. At the same time, several so-called
Web 2.0 applications had enormous success: Wikipedia, del.icio.us,
Flickr, YouTube, Facebook, Twitter, Geni – to name just a few. Having
differing objectives, they all have something in common: huge amounts
of enthusiastic users contributing and creating a plethora of content.
The high acceptance of these applications with Web users from all over
the world prove that they are usable and – more importantly – provide
some kind of benefit. Each of the applications has incentive structure
well in place, triggering user interest and involvement.
The aim of the workshop is to address the following questions around
incentives and motivation of Web applications: what is the motivation
for a user to (install and) use a tool? Which incentive structures can
be applied to the Web, which cannot? Moreover, incentives are a
crucial topic for future Web generations: Web paradigms, like the
Semantic Web or the 3D Web, that are novel and unfamiliar to end
users, aim to involve wide user bases. WEBCENTIVES will attract
contributions analyzing, applying, and designing incentive structures
for Web applications. We want to emphasize that the workshop also aims
at failures, i.e. cases where incentives failed, in order to
understand why they failed and to disseminate the lessons learned.
Format

WEBCENTIVES will provide a mix of invited talks, paper presentations
selected from submitted papers by a programme committee, demo
sessions, and enough time for discussions.
The workshop will be open to all interested parties and aims at
bringing together

    * researchers investigating content authoring, from collaborative
knowledge construction, metadata annotation, social Web, Web 2.0
phenomena, incentives, intrinsic and extrinsic motivation,
    * practitioner groups, and
    * industry parties that make use of social applications in
enterprise environments.

The eventual schedule will be fixed after the selection of the papers and demos.
Objectives

The objective of WEBCENTIVES is to foster the thinking process around
incentives, motivations, and benefits of Web applications. We aim at
submissions that

    * Analyse incentives of existing Web applications,
    * Apply incentives to Web applications, and
    * Propose and create new incentive structures for Web applications.

Topics include, but are not limited to:

    * Motivations and incentives of Web 2.0 applications
    * Cost – benefit analyses
    * Suggestions how those motivations can be applied in Web applications
    * Incentive structures both within enterprise intranets and the open Web
    * Games for generating content
    * Tools exploiting collective intelligence and the "Wisdom of Crowds"
    * Community-driven applications
    * Monetary and non-monetary rewards
    * Social applications in general
    * Empirical studies on the usage of Web 2.0 or social Semantic Web
applications
    * Social rewards
    * Monetary incentives and rewards
    * Understanding and creating social reward mechanisms
    * Reputation systems and Identity and Social networks for reputation

Review process
-----------------------------------

We aim at three different kinds of submission: (1) research papers of
the length of 8 pages (ACM style) presenting mature work, early
prototypes and methodologies, (2) position papers of the length of 4
pages presenting early work and elaborated ideas, and (3) demo
outlines of the length of 2 pages.
The submitted papers will be reviewed by 3 reviewers each in a
semi-blind review process. We will use the Easychair submission system
for that purpose.

Incentives for attending and submitting to the workshop
-----------------------------------

All accepted papers will published with the conference. We will also
invite a selection of the accepted papers to be published at a special
issue of the International Journal of Knowledge Engineering and Data
Mining (IJKEDM).
Furthermore we plan to invite a proliferate speaker to present as an
invited speaker to the workshop to provide an excellent forum for the
discussion of this important topic.
It has also to be noted that the workshop's location is Madrid, which is
famous for its beautiful parks and museums. April is a wonderful time to
enjoy Spain.


Program Committee
-----------------------------------

* Sofia Angeletou, Open University, UK
* Anupriya Ankolekar, HP, US
* Sinuhe Arroyo, University of Alcala, Spain
* Sören Auer, University of Leipzig, DE
* Phoebe Ayers, University of California, USA
* Jie Bao, RPI, USA
* Chris Bizer, FU Berlin, DE
* Kurt Bollacker, Metaweb, US
* danah boyd, University of California in Berkeley, US
* Dan Brickley, The FOAF Project, UK
* Andrew Lih, University of Hong Kong, China
* Tom Heath, Talis, UK
* Andreas Hotho, University of Kassel, DE
* David Huynh, Metaweb, US
* Eyal Oren, VU Amsterdam, NL
* Valentina Presutti, CNR, IT
* Mathias Schindler, Wikimedia, DE
* Andreas Schmidt, FZI, DE
* Hideaki Takeda, University of Tokyo, NII, JP
* David Weinberger, Harvard, US

Organizers
-----------------------------------

    * Elena Simperl - STI Innsbruck, University of Innsbruck, Austria
    * Katharina Siorpaes - STI Innsbruck, University of Innsbruck, Austria
    * Denny Vrandecic - AIFB, Universität Karlsruhe, Germany
    * Tim Bartel - Wikia Inc., Country Manager Germany

Target audience
-----------------------------------

The workshop will be open to all interested parties and aims at
bringing together

    * researchers investigating content authoring, from collaborative
knowledge construction, metadata annotation, social Web, Web 2.0
phenomena, incentives, intrinsic and extrinsic motivation,
    * practitioner groups, and
    * industry parties that make use of social applications in
enterprise environments.

Important Dates
-----------------------------------

    * Deadline for submissions: March 1st, 2009 (12.00 AM, GMT)
    * Notification of acceptance: April 1st, 2009
    * Camera-ready versions: April 10th, 2009
    * WWW'09 Conference: April 20th-24th, 2009
    * Workshop Day: April 20th or 21st, 2009 (TBD)

Contact
-----------------------------------

Katharina Siorpaes
STI Innsbruck, Austria
Email: katharina (dot) siorpaes (at) sti2 (dot) at

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