[[Please distribute widely to various language communities, projects,
I'd like to begin a conversation about the 2010-2011 Fundraiser, which
isn't slated to launch for a few months, but for which we'd like to
get community involvement early and often. As you no doubt are aware,
the strategic plan calls for the "many small gifts" model to be the
centerpiece of our funding strategy, so our community fundraiser is
one of the key methods by which we finance and underwrite the
operations of the projects. The fundraiser this year will probably,
as in earlier years, be primarily banner driven. We're going to have
a strong emphasis on testing and iterating ideas, with a defined
methodological testing plan.
But the most important part of what we - all of us - are going to need
to do is what this community has always been good at: thinking,
researching, and iterating.
With that in mind, it's important to identify people who want to
help. Of course, anyone's welcome to join in and help at any time,
but there's a definite need for people who are willing to be deeply
involved from now to the wrap up... people who want to be creative but
rigorous, innovative but willing to learn from the past, and most of
all, to serve as an active part of the team working on this
fundraiser. There will, of course, be Foundation staff deeply
involved in this, but there's a real need for people from the
community to step up and help us design this thing.