[Wikimedia-l] Day 1 Update - Fundraising

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[Wikimedia-l] Day 1 Update - Fundraising

Joseph Seddon-6
Hey all! Just a very brief update!

***We are live!***

Banners went up at 1600UTC. It's been 7ish hours and so far things are
ticking over nicely!

***A blog!***

Lisa Gruwell and Megan Hernandez have written a blog post announcing the
launch of the campaign and why every donation to Wikipedia is important (
https://blog.wikimedia.org/2017/11/28/donation-free-knowledge/)

***Supporting the fundraiser on social media!***

There are a number of ways you can support the fundraiser on social media:

[1] Twitter: Share why you love Wikipedia and free knowledge using the
hashtag #ILoveWikipedia.

[2] Facebook: Put our I Love Wikipedia Facebook frame to your profile pic.
You can add it for a few hours, a day, or forever. We made these frames to
give our supporters another way to show how important Wikipedia is to them.
Over 26,000 Facebook users added the frames during last year’s fundraiser,
with over 500,000 views in the first 24 hours. That’s one huge party, and
you’re invited. :) (https://www.facebook.com/profilepicframes)

[3] Anywhere: Please share something you love about the Wikimedia movement
with the donation link (https://donate.wikimedia.org) and the hashtag
#ILoveWikipedia. Ask your friends to do it, too! I’m sure teachers, college
students, journalists or librarians in your circle might have something to
add…

[4] Amplify or share our videos, which will be going up on social media
over the coming days. The first one is a play on the "cup of coffee"
message in our fundraising banner. You can help by sharing on Facebook,
Twitter, or Instagram. Whichever floats your boat!

***Sharing videos!***

We're trying something interactive this year on social media. Jimmy Wales
has recorded a series of extremely short and playful videos that will
explain the importance of Wikipedia, ask our readers to respond to
questions in their own words, and/or play on some of our most common
elements. There are a number of videos that will go out over social over
the coming weeks, including some that are funny and some that are simply
informative. We plan to measure how these videos resonate and what effect
they have on donations.

You can see the first video (about 'the cost of a cup of coffee') on
Facebook [1] Twitter [2] Commons [3] YouTube [4] and Vimeo [5]

[1] https://www.facebook.com/wikipedia/videos/10155753105638346/

[2] https://twitter.com/Wikipedia/status/935556395398709249

[3]
https://commons.wikimedia.org/wiki/File:If_everyone_reading_Wikipedia_right_now_donated_the_cost_of_a_cup_of_coffee.webm

[4] https://www.youtube.com/watch?v=ydrpWcsaECg

[5] https://vimeo.com/244658321

***That’s all for now! Thank you everyone for your support! I’ll update you
again later in the week!***

Regards

--
Seddon

*Community and Audience Engagement Associate*
*Advancement (Fundraising, Wikimedia Foundation*
_______________________________________________
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Re: [Wikimedia-l] Day 1 Update - Fundraising

Megan Hernandez
I want to add a big thank you to everyone who contributes to make Wikipedia
great in anyway. People donate because they use and love Wikipedia.  Thank
you for making it a resource people value.
I'd also like to thank our Communications teammates for all their hard work
on the campaign this year with blog posts, social media plans, and these
fun videos.  Stay tuned for more!

And, of course, thank you to everyone who has donated so far.

More updates to come!

On Wed, Nov 29, 2017 at 12:56 AM, Joseph Seddon <[hidden email]>
wrote:

> Hey all! Just a very brief update!
>
> ***We are live!***
>
> Banners went up at 1600UTC. It's been 7ish hours and so far things are
> ticking over nicely!
>
> ***A blog!***
>
> Lisa Gruwell and Megan Hernandez have written a blog post announcing the
> launch of the campaign and why every donation to Wikipedia is important (
> https://blog.wikimedia.org/2017/11/28/donation-free-knowledge/)
>
> ***Supporting the fundraiser on social media!***
>
> There are a number of ways you can support the fundraiser on social media:
>
> [1] Twitter: Share why you love Wikipedia and free knowledge using the
> hashtag #ILoveWikipedia.
>
> [2] Facebook: Put our I Love Wikipedia Facebook frame to your profile pic.
> You can add it for a few hours, a day, or forever. We made these frames to
> give our supporters another way to show how important Wikipedia is to them.
> Over 26,000 Facebook users added the frames during last year’s fundraiser,
> with over 500,000 views in the first 24 hours. That’s one huge party, and
> you’re invited. :) (https://www.facebook.com/profilepicframes)
>
> [3] Anywhere: Please share something you love about the Wikimedia movement
> with the donation link (https://donate.wikimedia.org) and the hashtag
> #ILoveWikipedia. Ask your friends to do it, too! I’m sure teachers, college
> students, journalists or librarians in your circle might have something to
> add…
>
> [4] Amplify or share our videos, which will be going up on social media
> over the coming days. The first one is a play on the "cup of coffee"
> message in our fundraising banner. You can help by sharing on Facebook,
> Twitter, or Instagram. Whichever floats your boat!
>
> ***Sharing videos!***
>
> We're trying something interactive this year on social media. Jimmy Wales
> has recorded a series of extremely short and playful videos that will
> explain the importance of Wikipedia, ask our readers to respond to
> questions in their own words, and/or play on some of our most common
> elements. There are a number of videos that will go out over social over
> the coming weeks, including some that are funny and some that are simply
> informative. We plan to measure how these videos resonate and what effect
> they have on donations.
>
> You can see the first video (about 'the cost of a cup of coffee') on
> Facebook [1] Twitter [2] Commons [3] YouTube [4] and Vimeo [5]
>
> [1] https://www.facebook.com/wikipedia/videos/10155753105638346/
>
> [2] https://twitter.com/Wikipedia/status/935556395398709249
>
> [3]
> https://commons.wikimedia.org/wiki/File:If_everyone_reading_
> Wikipedia_right_now_donated_the_cost_of_a_cup_of_coffee.webm
>
> [4] https://www.youtube.com/watch?v=ydrpWcsaECg
>
> [5] https://vimeo.com/244658321
>
> ***That’s all for now! Thank you everyone for your support! I’ll update you
> again later in the week!***
>
> Regards
>
> --
> Seddon
>
> *Community and Audience Engagement Associate*
> *Advancement (Fundraising, Wikimedia Foundation*
> _______________________________________________
> Wikimedia-l mailing list, guidelines at: https://meta.wikimedia.org/
> wiki/Mailing_lists/Guidelines and https://meta.wikimedia.org/
> wiki/Wikimedia-l
> New messages to: [hidden email]
> Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l,
> <mailto:[hidden email]?subject=unsubscribe>




--

Megan Hernandez

Director of Online Fundraising
Wikimedia Foundation
_______________________________________________
Wikimedia-l mailing list, guidelines at: https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines and https://meta.wikimedia.org/wiki/Wikimedia-l
New messages to: [hidden email]
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Re: [Wikimedia-l] Day 1 Update - Fundraising

Mike Peel
Thank you to everyone that is working on this year’s fundraiser! Can I ask, which other Wikimedia organisations aside from the WMF are involved this year? Presumably WMDE and WMCH, but who else?

Thanks,
Mike

> On 28 Nov 2017, at 22:27, Megan Hernandez <[hidden email]> wrote:
>
> I want to add a big thank you to everyone who contributes to make Wikipedia
> great in anyway. People donate because they use and love Wikipedia.  Thank
> you for making it a resource people value.
> I'd also like to thank our Communications teammates for all their hard work
> on the campaign this year with blog posts, social media plans, and these
> fun videos.  Stay tuned for more!
>
> And, of course, thank you to everyone who has donated so far.
>
> More updates to come!
>
> On Wed, Nov 29, 2017 at 12:56 AM, Joseph Seddon <[hidden email]>
> wrote:
>
>> Hey all! Just a very brief update!
>>
>> ***We are live!***
>>
>> Banners went up at 1600UTC. It's been 7ish hours and so far things are
>> ticking over nicely!
>>
>> ***A blog!***
>>
>> Lisa Gruwell and Megan Hernandez have written a blog post announcing the
>> launch of the campaign and why every donation to Wikipedia is important (
>> https://blog.wikimedia.org/2017/11/28/donation-free-knowledge/)
>>
>> ***Supporting the fundraiser on social media!***
>>
>> There are a number of ways you can support the fundraiser on social media:
>>
>> [1] Twitter: Share why you love Wikipedia and free knowledge using the
>> hashtag #ILoveWikipedia.
>>
>> [2] Facebook: Put our I Love Wikipedia Facebook frame to your profile pic.
>> You can add it for a few hours, a day, or forever. We made these frames to
>> give our supporters another way to show how important Wikipedia is to them.
>> Over 26,000 Facebook users added the frames during last year’s fundraiser,
>> with over 500,000 views in the first 24 hours. That’s one huge party, and
>> you’re invited. :) (https://www.facebook.com/profilepicframes)
>>
>> [3] Anywhere: Please share something you love about the Wikimedia movement
>> with the donation link (https://donate.wikimedia.org) and the hashtag
>> #ILoveWikipedia. Ask your friends to do it, too! I’m sure teachers, college
>> students, journalists or librarians in your circle might have something to
>> add…
>>
>> [4] Amplify or share our videos, which will be going up on social media
>> over the coming days. The first one is a play on the "cup of coffee"
>> message in our fundraising banner. You can help by sharing on Facebook,
>> Twitter, or Instagram. Whichever floats your boat!
>>
>> ***Sharing videos!***
>>
>> We're trying something interactive this year on social media. Jimmy Wales
>> has recorded a series of extremely short and playful videos that will
>> explain the importance of Wikipedia, ask our readers to respond to
>> questions in their own words, and/or play on some of our most common
>> elements. There are a number of videos that will go out over social over
>> the coming weeks, including some that are funny and some that are simply
>> informative. We plan to measure how these videos resonate and what effect
>> they have on donations.
>>
>> You can see the first video (about 'the cost of a cup of coffee') on
>> Facebook [1] Twitter [2] Commons [3] YouTube [4] and Vimeo [5]
>>
>> [1] https://www.facebook.com/wikipedia/videos/10155753105638346/
>>
>> [2] https://twitter.com/Wikipedia/status/935556395398709249
>>
>> [3]
>> https://commons.wikimedia.org/wiki/File:If_everyone_reading_
>> Wikipedia_right_now_donated_the_cost_of_a_cup_of_coffee.webm
>>
>> [4] https://www.youtube.com/watch?v=ydrpWcsaECg
>>
>> [5] https://vimeo.com/244658321
>>
>> ***That’s all for now! Thank you everyone for your support! I’ll update you
>> again later in the week!***
>>
>> Regards
>>
>> --
>> Seddon
>>
>> *Community and Audience Engagement Associate*
>> *Advancement (Fundraising, Wikimedia Foundation*
>> _______________________________________________
>> Wikimedia-l mailing list, guidelines at: https://meta.wikimedia.org/
>> wiki/Mailing_lists/Guidelines and https://meta.wikimedia.org/
>> wiki/Wikimedia-l
>> New messages to: [hidden email]
>> Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l,
>> <mailto:[hidden email]?subject=unsubscribe>
>
>
>
>
> --
>
> Megan Hernandez
>
> Director of Online Fundraising
> Wikimedia Foundation
> _______________________________________________
> Wikimedia-l mailing list, guidelines at: https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines and https://meta.wikimedia.org/wiki/Wikimedia-l
> New messages to: [hidden email]
> Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, <mailto:[hidden email]?subject=unsubscribe>


_______________________________________________
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New messages to: [hidden email]
Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, <mailto:[hidden email]?subject=unsubscribe>